Together, we’re making a difference for disadvantaged children and young people. Kilometre by kilometre.
Win4Youth is a global charitable initiative by the Adecco Group. The principle is quite simple: we convert every kilometre covered by clients, candidates and colleagues into cumulative donations to a range of different foundations. These foundations support sick or orphaned children and are involved in the training of disadvantaged young people with a view to improving their future job prospects. There’s a tradition of sport here at Adecco. Aside from the positive impact on health, it feeds our drive to surpass ourselves. At the same time, Win4Youth allows us to actively live our corporate values.
Since 2010, Win4Youth has helped support a wide range of foundations across the globe that focus on educating disadvantaged children and young people. Win4Youth proves how motivating sport can be. It has become one of the Adecco Group’s most successful CSR initiatives thanks to its commitment to good causes, its team spirit and the opportunities it offers to compete in sporting events against colleagues from across the world or to take part in events with top athletes. In 2017, participants globally aim to cover 4.3 million kilometres, either swimming, cycling or running. At the end of the year, all the kilometres logged will be converted into a donation to the following foundations:
Every year, Win4Youth is supported by a godfather or godmother who has had a special impact on their sport. In 2017, the Adecco Group can count on the support of Fabian Cancellara, double Olympic gold medal winner and four-time world champion in the time trial event.
The Swiss sportsman of the year in 2008 and 2016 is one of his generation’s most successful cyclists. His ultra-competitive spirit and unconventional cycling style have not just brought him countless successes, but they have also made him very popular even outside the sport. “Spartacus”, as he is known by his fans, will be taking part in a number of Win4Youth events, including the main event, the Gavà Triathlon in Spain in September 2017. Previous godfathers or godmothers who have supported Win4Youth include Eddy Merckx, Nicola Spirig, Kim Clijsters, Marc Herremans and Alex Zanardi.
Fabian Cancellara, father of two daughters, says:
“Win4Youth is a fantastic programme. It helps young people throughout the world who have problems finding employment. I feel very honoured that the Adecco Group has asked me to be a godfather for this project. I’ll do my best to encourage employees, clients and candidates to take part and give their all for this great initiative.”